No Web designer can give you a specific quote for your particular website project idea, without fully knowing the details of what you actually want. No two websites are exactly the same. They all have their different quirks, features, and factors that affect the price.
A better initial question would be to ask about the typical budget range, just like a mentioned in one of my previous articles Finding the right web designer. Since you’ve already go a budget for the project you’ll immediately know if it’s possible for you to work with the web designer.
To get an exact quote, you’ll need to give the web designer a lot of information about what your want your website to do. To find this out refer back to your list of website goals (this article will help you). You’ll need to think about each of these gains and what specific function your website will need to do in order to achieve this goal. If your goal is selling digital products, like ebooks, your website needs the ability to take peoples money and give them a downloadable file which contains your ebook. If your goal relates to building your audience through a newsletter, your website needs to be able to capture names and email addresses into a mailing list and send out emails.
If there are features you’d like your website to have that you’d simply love but don’t absolutely need, make a second list (like a want list) and get a separate price for those. This list can include all the things you think might help, future features you’d like your site to have, or stuff you’re not too sure about. Just remember it is better to lacuna with less and be more focused. Just like a living breathing thing on planet earth a website needs time to evolve, things can be added later down the road when they make sense.
If you’ve got an existing website, then that’s a great starting place to figure out your project scope. What do you want to keep? What needs changing? What needs to be added?
When you’re listing the features you want, there’s no need to be technical or even specific, just list what you’d like your website to do in plain English. Your web designer will understand and guide you through the best way of achieving the feature or function.
Lean on your web designer to make suggestions about best practices, best software, and best solutions, they live on this and have deep expertise, since they build websites for a living. Plus it gives you the chance to hear their logic and reasoning for proposed solutions., in order to assess if they will really work for you.
To get you started with your own list, here are five common features your website might need.
- Ecommerce – this can be anything from a ‘Buy Now’ PayPal button to a fully customised shopping cart system. Be clear on how you envision your e-commerce website to work. What are you selling? Is it digital or physical? How will you deliver people’s purchases?
- Blog – will you have a blog or news section? Will there be categories? Tags? Comments? Photos for watch post? Will it be searchable?
- Newsletter – what information do you need to collect from subscribers? Will your list need to be segmented? Will there be more than one design for emails you send out?
- Social media – will there be a Facebook or Twitter feed?
- Visuals – will there be slideshows? Portfolios of your latest work? Visualisations, animations or videos?
Author: Ben Robinson
I help small businesses, self-employed individuals and entrepreneurs to get the most out of their website and online business.